What Do Men Dream About?

It turns out the creators of an advertising campaign attempted to answer this question. The advertisement was intended to promote the Italian clothing brand Meltin' Pot (http://www.meltinpot.com), with the tagline "I dream. I am." Let's take a look at some large-format print advertisements!

This advertising campaign for men's jeans models came out last year and attracted many consumers' attention. This year again, alongside handsome models dressed in jeans, two monsters loom in the advertising posters.

In Latvia, Meltin' Pot brand men's and women's jeans can be purchased at Peek & Cloppenburg (shopping centre Riga Plaza).